You canโt grow a business with broke customers
Back when I was just starting out in architecture, I remember one of my first clients. I had carefully calculated the costs and told them the project would be 10.000โฌ. They hesitated and then asked if I could do it for 5.000โฌ. Eager to please and get the job, I agreed. What a mistake that was.
The project turned into a nightmare. The client, having stretched their budget, was overly involved and anxious about every detail. They questioned my decisions, constantly asked for changes, and the stress was palpable. It was a learning experience I wouldn’t forget.